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Germany

By: HHL - Leipzig Graduate School of Management

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Managing Strategic Innovation

 

Goals:

The increasingly competitive nature of business puts managers under pressure to adapt and to meet new market demands. Failure to innovate can potentially lead to failure. On the other hand, innovation can drain a firm’s resources and lead to inefficiencies within the organization. Today’s managers must learn how to innovate effectively, and thus ensure their company’s sustainable competitive advantage.

 

Activities:

The residential week at the Leipzig Graduate School of Management addresses a comprehensive understanding of innovation for corporations and industries as well as knowledge about the creation of ideas. Participants will look at innovation creation and implementation as well as the acquisition and outsourcing of innovation.

 

Skills:

Problem Solving in teams 

The week was organised at Schloss Etelsen near Bremen in January 2008.

Special welcome dinner

A reminder of the week